OUGD402 - The Visual Representation of Your Identity

OUGD402

The Visual Representation of Your Identity

Methods of Communication
- Emails - make them interesting
- Telephone - know what you want to say, write it down.
- Facebook
- Snap Chat

Emails can be very saturated - try sending letters as it shows commitment and application, consider the possibility of handwritten letters. Use an impressive letter head and design the envelope.

Keep in contact. Ask a question, wait a while then ask another question.

Send mailers such as printed pieces, badges ect. 

Use business cards. Link the business card and letter head.

Go to studios.

OUGD402 - Sources of Inspiration

OUGD402

Sources of Inspiration

Peter Blake – Artist

Charles Mackintosh – Architect – GSA

Kate Moross – Designer

Joshua Noom – Illustrator

David Carlson – Designer

Irvine Walsh – Writer

John Cooper Clarke – Poet

Musium of Islamic Art, Doha – Architecture

London Aquatic Centre, London – architecture

The Great Gatsby – Book

Artic Monkeys – Music

Spanish Boots of Spanish Leather – Song

Rob Ryan – Designer / Artist

Physics

Technical drawings

Pulp Fiction

The Natural History Museum, London.

OUGD402 - Word Association

Word association

We have been given the task of creating a visual identity for ourselves. In order to do this we have to have a strong understanding of what our qualities as individuals are as well as our interests, personality traits and ambitions. 

To me family is very important. I am a triplet, this is what most people remember about me as it is rare to come by, this would be a great way to brand myself as it is memorable and different. I have Scottish parents and I am very proud of roots and heritage. I am always amazed by the beauty of the Scottish countryside and coastline and I could use this to inform my colour palette. My dad has been based in the Middle East for a few years and I have been lucky enough to travel there. I am very drawn to the complex and geometric patterns that are prominent in arabic culture and could use these within my identity.

My personality should inform my identity, however I want to make sure that I present my traits in away that is truthful but will attract clients. I am played back most of the time but I am a hard work and am very detiticated to a task once I set a goal. I can be very competitive and I am a hard worker but tend to procrastinate if I am not insanely busy all of the time. I am ambitious but impatient, independent and 'brutally' honest (according to my brother). 

I really enjoy going to gigs and festivals and try to go to as many as possible. Album covers of my favourite bands could inform my identity. I am a swimmer and I also really enjoy surfing and open water swimming. This love for the sea and the outdoors will be great for informing my colour palette. 

Other info:

coffee snob 

mardy in mornings 

sweet tooth

love guitars but can't play

angry when hungry

always hungry

OUGD402 - Nest Submission

Nest Submission

The Nest Magazine submission theme was focus.

I interpreted this brief in a scientific way. I looked at lenses and how rays of light converge at a single point, I also looked at the eye and how it functions and focused. Before beginning to research I considered the asthetic of my piece. I wanted the work to be black and white and have a gothic and victorian feel to it. I drew a portrait of a woman which had a lot of shading in the face to give this gothic feel. I wanted this portrait to look like an etching, I thought the best way to achieve this effect was to trace it into Illustrator. 

In the background I created an image which showed the function of the eye and how the brain interoperates the images we see. light enters the eye through the cornea, because this part of the eye is curved, it bends the light, creating an upside down image on the retina. I represented this using skulls because I think this suited the personality of the image. 

                                 

Finally, I created a representation of how light converge. The point at which these rays meet is called the focal point. I also blurred some of these lines to make them out of focus.

OUGD402 - Time management

Time Management

Have to do:

• College Work
• Blog Posts
• Be nice to people
• Go to work
• Wash clothes
• Clean bathroom
• Sleep
• Eat
• Cook
• Take the bins out
• Tidy the flat

Want to do:

• Draw more 
• Watch more movies
• Be happy
• See my brothers
• Go surfing
• Do more photography
• Go to more gigs
• Go to London at Christmas
• Travel all 7 continents 
• Take my mum island hoping around Scotland
• Learn Arabic
• Do a triathlon
• Go to Glastonbury 
• Climb a mountain

Weekly Planning:

In order to make the most of my spare time I have made a time table so I can see where I have free time. this will help me complete the tasks I need to do and make time to so things I want to do.

Next week I have:

168 hours

56 hours are sleeping

14 hours contact time

7 hours at my part time job

11 hours training (gym and swim)

6 hours walking to and from places.

17 hours of independent uni work

12 hours of cooking, cleaning and doing laundry 

This leaves me with 45 hours per week where I am able to do things I want to do. 

OUGD402 - Lincoln Typography

Lincoln Typography.

I visited Lincoln at the weekend and took some photographs of the typography of the signage around the city. Lincoln is a very old city and it is overlooked by the grand cathedral which is famous for its gothic architecture. Many of the signs reflect the personality and culture of the city.

OUGD402 - Stress Workshop

Stress workshop

In this workshop we looked at a book called ‘The Stress Report

The book contains some interesting facts and insights into stress and the creative industry.

85% of people would rather have one less working day than a pay rise.

43% of people have their best ideas mid exercise, 32% when in the shower, 20% during holiday and 5% in front of a computer.

Money, work and time cause the most stress.

25% of people use exercise as a form of stress relief. 17% use meditation. 16% use friends. 11% use music. Interestingly only 3% of people reduce stress by prioritising.

During the workshop we were asked 4 questions.

What negative thought have you had today?

What scares you?

What stresses you out?

How do you destress?

Many of the answers our class gave were very similar. For example, the most common negative thought was associated with appearance and the thing that stressed our class out the most was time management and deadlines. The majority of the class feared not being good enough.

Our task was to create a Haiku.

My Haiku is called ‘I Am’

I Am

    I am scared of failure

    I am not good enough

    I am falling behind.

To tackle this stress, I would create a calming app. This would be aimed at students and young adults. I would bring calming music, pictures of nature, positive and reassuring phrases and a feature that would help people concentrate on their breathing.

This product would help counteract the stresses we have been discussing.