OUGD602
Creative Convos
Regular Practice
Regular Practice is a graphic design studio based in London. Our workplaces a primary concern on typography and process, which we use to develop books, typefaces, identities, exhibitions, and websites. By engaging and interrogating the technical limitations of our work, we seek to turn limitations into features, to discover a design rather than wrestle it into existence. By focusing on the smallest building block of a design, we make minuscule, but important decisions that ultimately end up permeating a project. As well as commercial work, the studio also involves itself in self-initiated work and teaching.
Masters at the Royal College of Art - where they met
Encouraged collaboration
Consider themselves technically proficient but we use traditional/experimental/ analog approach to create something new.
Trying things together that they didn't do as part of their formal education.
Jazz night poster used for radical experiments.
Experiments in form.
Where does there work come from?
Informa > saw work in show and press online > emailed to see if they would pitch
Tinted Window > Kris worked on a book with the creative writing course at RCA > replied to a mass email.
British council > directly linked to the jazz posters > with architecture students.
Serpentine Work Marathon
All the early work they got links back to people they met at the RCA.
Preparing for industry
- Nothing can replace good work
- Don't make a website in a night - focus on documentation and a strong portfolio
- Utilise your time in education to make interesting work
- Strategise and customise your approach to people - don't do mass emails
- go to stuff - show you are interested in the field. Meet people. ask questions
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