OUGD602 - Choosing Visiting Professionals

OUGD602

 Choosing Visiting Professionals 

6A2 6B2
Aim:
Search for individuals or studios on Instagram that can be contacted to speak about their practice and how they promote it using social media platforms.

Visuals
Stats
Story

-Who is this person?
- How big is their following?
- What makes their content engaging?
- Do you feel their instagram wins them work?
- What could you learn from them?
- What would you like to ask them?

Possible professionals:
- MobKitchen - 104k followers
- Jack and Finn Harries - 3M followers
- Snask - 26.9k followers
- Supermundane - 73.3k followers
- Nick Misani - 55.2k followers
- Charly Cox - 38.1k followers
- Jammis Tailor - 22k followers
- Broken Fingaz - 62.5k followers
- Fee Grenning - 10k followers
- Annie Atkins - 30k followers

Collectively we choose to research Finn and Jack Harries. They are twin brothers who focus on travel, creativity, design and are motivated evironmentalists. They began on youtube and now specialise in photography, film making, architecture and support environmental causes.

The presentation:

OUGD602 - Website Design

OUGD602 

Website Design

6A2 6C2 6D2
I have improved my website by adding self branding, making the home page look unified and adding GIFs to make it more visually interesting.

I also considered what it would look like on other devices such as phones and ipads. 

The website needed personal branding. I took this a step further by creating business cards that compliment the design of the site.

OUGD602 - Elevator Pitch

OUGD602 

Elevator Pitch

6B2 6D2

PITCH

It is essential that designers are able to communicate what they do confidently and clearly. 

An elevator pitch is a clear and concise explanation of your work. 

What is the core idea?

How does it work?

Why does it work?

We Run This is a sports and music festival to encourage girls aged 16 - 18 to take up physical activity using positive reinforcement and community spirit. 


NETWORKING
How to email people.
Hunter.io
to find out structure of email address

Google search - tools - all results drop down - verbatim

Linkedin - search by job role within large companies. 

Email
best guess in To:
Other guesses in bcc (blind carbon copy)

More likely to get a response if your request is clear and direct

Try to arrange a face to face meetings as soon as possible. Skype / go to them / phone call.

Lighten up emails with illustrations or animations. 

OUGD602 - Self Promo

OUGD602 

Self Promo

6A2 6C2 6D2

Must Haves:
- consistent application of personal branding 
- a curated selection of work
- an engaging bio
- include contact details and relevant social details (professional email) 
- All outbound and inbound links must function
- give projects context

Submission: 29.11.18 at 15:00

I created my own website over the summer using Squarespace but this gives me the opportunity to tighten it up and add some personal branding.

https://lornamilligandesigns.com/ 

OUGD602 - Planning and Focusing Techniques

OUGD602

Planning and Focusing Techniques

6A2 6B2  Long-term Planning

9/11/23

It is November 2028.

Personal life

I live in Barcelona and can speak Spanish.

Go to the beach everyday

Ready to start a family

Huge dog, called Ralph

Stable relationship

Go back to the UK every year to go to Glastonbury with my brothers

Christmas at my mums (who will live back in Scotland, she is happier there)

Go to the gym as much as I can and swim at least twice a week.

Every year my uni friends and I meet up in a different city

Working life

Have worked in New York and London

Have worked in big agencies previously.

Had experience as an Art Director

Now has a good network of people/clients/ designers

Pursued my interest in photography

Works on advertisements / film sets as a Director of Photography

When not on set, works as a freelance designer

Travels for at least a month every year

Earning a good amount, so that we are comfortable and don’t have to worry about money. We can indulge in holidays and good food

Between now and then

Worked as a beach lifeguard somewhere sunny

Learnt to surf

Worked as a surf instructor

Well travelled

 Focusing Techniques

Apps
52/17
SelfControl
Toggle 
Marinara

Other Techniques
Pomodoro - 25 minutes of work. 5 minutes break. After 4 cycles (or an hour) take a 15 minute break.
Eat the Frog - Start the day with the most daugnting task. 

Planning and Time Management 

Stage 1 - Annual Goals
- Secured 2 work placements
- Have a clear idea of what job I want to pursue and how to get it.
- Start a relationship with a mentor/designer I admire

Stage 2 - Semester Goals
Semester 1
- Produce a CoP project that I am proud of
- Create something portfolio worthy

Semester 2
- Get shortlisted in a competition brief
- Feature in an Exhibition
- Feature in a publication
- Network with creatives and invite them to the degree show.

Stage 3 - Create an Hourly Plan

OUGD602 - Born + Raised

OUGD602

Summer Placement

6A2 6B2 6C2 6D2

Over the summer I completed a week long placement at Born + Raised in Sheffield.

Born + Raised is a 'Strategic creative agency' run by creative director Bew Knox, managing director Andy Weir and head of design Yvette Weir.

At first I just asked Bew for some advice, he then invited me to the studio to have my book crited by Yvette and Louise Greensmith (senior designer). From there I asked if there were any placement opportunities and they set me on for the first week of September.

During my time at Born + Raised I completed an old brief as well as some other smaller tasks. I then presented my outcome to Bew an Louise at he end of the week.

The brief was to brand a new trampoline warehouse in Liverpool called Air Unltd.

This is what I produced:

Logo

Colour Scheme

typeface

Website Design

Poster Design

View on my portfolio:

https://lornamilligandesigns.com/ai-unltd/

Animated assets can be viewed on my design instagram account:

https://www.instagram.com/p/Bn0w_ugBQf-/ 

https://www.instagram.com/p/Bn0w4IaB3ac/ 

This was what Born + Raised came up with: https://www.bornandraised.com/work/air-unltd/
Designed by Jack Salmons (Senior Designer)

At the end of the placement I was asked to write a blog about my experience:

My week at Born + Raised.

As a final year graphic design student I’ve been searching high and low for the chance to work in a design agency. When the lovely people at Born + Raised offered me a week of work experience I jumped at the chance.

During my week I had a go at answering a past brief, sat in on some conference calls and added the finishing touches to a story board for an upcoming advert. All very exciting, but more importantly I got a feel for how Born + Raised runs as a studio. I gained an understanding of how creatives work together with account managers and office staff to meet the needs of their clients and saw the pace at which work is completed. (Art school doesn’t teach you these things.)

I have really enjoyed my time at Born + Raised, the agency has a great atmosphere and coffee on tap. I’m not sure I’m ready for the 9 to 5 lifestyle quite yet but I’m sure this experience will help me greatly as I begin my final year at University. 

Tips for students looking for a work placement:

It’s all about starting a conversation. Don’t go straight for the kill and ask for a placement in your first email. Find out who you need to be talking to and get to know them. Find out if its the kind of place you could see yourself working and if the content they produce excites you. 

Thanks to Bew, Louise, Yvette and all the staff at Born + Raised who have made me feel very welcome and part of the team.

Lorna

Keeping in Contact:

I plan to keep in touch with the people at Born and Raised. I have connected with them on linked in and have there contact details. I plan to invite Bew and Louise to our end of year show.