Manifesto and Professionalism
Professional - being creative for money
used to be called commercial arts
perceptions - 'arty farty'/slightly odd
problem solvers
produce a creative set of solutions
clients:
creativity is subjective. Open to likes and dislikes, personal tastes, colour preference, committee thinking, trend, cultural and ethical thinking, ethnic acceptance, personality clashes.
professionalism = client handling
what do you want to achieve?
- work recognised
- being recognised as a creative
- respect for your approach
- money
Downside
- not being able to get work
- poor quality clients
- clients who don't listen to good advise
- communication breakdown/problems
- not getting paid for work
Manifesto
Adjectives:
speak, think, feel, respond, interact
useful, lasting and democratic forms of communication
What I want to communicate through my work and self image:
adventure
passion
bravery
excitement
stories
ambition
drive
Create work that inspires, excites and contibutes positively to those who experience it. Be brave, work hard.
Example:
James Bowden
Photographer, surfer and lover of adventure. He lives and breathes what he shoots, looking for stories to tell the grand children and photos to show them as well.
My Manifesto
To tell inspiring stories and create exciting work.
Remain ambitious and make a difference in any way possible.
To be brave in my execution of work and have the drive to take on new challenges.
To make just enough money to fund my surfing addiction (and see the world while I'm at it)
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